Nedap Retail Announces Partnership with Product Protection Solutions in the United States

Leading provider of retail security solutions will become Nedap’s newest partner throughout the United States.

Wakefield, Massachusetts, March 18 2019

Nedap, the global leader in RFID retail solutions for the retail sector and Product Protection Solutions (PPS) have announced a strategic partnership. Product Protection Solutions, a leading provider of retail security solutions will become Nedap’s newest partner throughout the United States.

“With the electronic article surveillance market climbing exponentially, this union marks the beginning of streamlined services, innovative solutions and unmatched customer satisfaction initiatives.” said Christopher Cox, CEO of Product Protection Solutions. “We look forward to our partnership with the global leader in RFID.”

Rob Schuurman, CEO at Nedap Retail, stated, “With extensive experience in the application of RF and RFID technologies throughout the loss prevention, electronic article surveillance, and supply chain arenas, the PPS team is a powerful ally to have.”

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About Product Protection Solutions
PPS was founded to bring urgency and innovation into retail security enabling industry professionals to focus on the ever-evolving retail landscape and individual enterprise priorities. Our mission is to fill the gaps created by traditional loss prevention solutions through the employment of superior product protection solutions. Innovation coupled with experienced and personalized consultation amplify our ability to save our customers money and secure their bottom line.
For more information, visit www.ProductProtectionSolutions.com or call 888-542-3065.

About Nedap Retail
Nedap is the Global Leader in RFID-based Retail solutions. Nedap helps retailers permanently prevent losses, optimize stock levels and simplify the multi-store retail management using RFID. Nedap’s RFID software platform gives retailers real-time item-level insights into their stock levels and the exact location of each item. Using these real-time insights, retailers are able act much more agile, offer customers a better shopping experience and uplift sales.

Media contact:
Robin van Stenis
Director Global Marketing
Robin.vanstenis@nedap.com
844 US NEDAP
www.nedap-retail.com

America Today selects Nedap’s RFID solution

First RFID rollout on the Dutch retail market

Groenlo, The Netherlands, 19 January 2019

Fashion retailer America Today, part of Coolinvestments, has decided to implement Nedap’s !D Cloud RFID software at its 69 stores in the Benelux countries to structurally raise stock accuracy and, as a result, guarantee product availability. The rollout is planned for the second half of 2019.

Looking for the business case
In the autumn of 2018, America Today started a pilot together with Nedap in 3 stores, to investigate whether there was actually sufficient basis for a business case. During the course of the pilot, a weekly stock count was performed using the !D Cloud software and a RFID handheld reader, which resulted in an improvement in stock accuracy from 75% on average to 98%.

Jonathan Kahn, CFO of America Today, explains: “We realised that our stock accuracy was going to be a huge bottleneck for our omnichannel ambitions. That is why we started investigating, together with Nedap, whether we had a business case, and it turned out that we actually had one. We opted to follow the GS1 standards, so as to offer the cooperation with all our Supply Chain partners more opportunities in the future. We are fully convinced that RFID will be a great help to us in gaining more insight into and control of our stock.”

Arjan Pruiksma, Business Developer at Nedap Retail, adds: “We are very pleased that America Today has become the first clothing retailer in the Netherlands to implement RFID with Nedap. Similarly to other retailers, America Today does not have reliable stock data, which prevents it from truly integrating its stores and online channels. We are really looking forward to starting this RFID journey together.”

Stock accuracy with RFID
Nedap’s !D Cloud software suite is a SaaS (Software as a Service) solution which was especially developed for the retail sector. The software provides insight into stock levels and the exact location of each item. This also provides the basis for omnichannel concepts such as Click & Collect and Ship-from-Store. Kahn: “Our biggest driver is omnichannel, but a technology like RFID really tempts you to do everything at once. We opted to place our initial focus on maximising results with the lowest possible level of complexity. The first results are very promising, and the stores are enthusiastic as well. We cannot wait to get started.”

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Media contact:
Robin van Stenis
Director Global Marketing
EU +31 6 25 24 95 24
US +1 (781) 557-8002
robin.vanstenis@nedap.com
www.nedap-retail.com

The pizzafication of Fashion Retail

I try to live a healthy lifestyle; I run a lot, I don’t smoke, eat a varied diet and limit my alcohol consumption. But, if there is one thing that is my guilty pleasure it is PIZZA. And the good thing about pizza; if you want it, you will have it delivered to your house within 30 minutes. Luckily, there are more and more ‘pizzaficated’ healthy options for a quick home delivery, but the pizza has been the good old option for a lazy day food delivery.

The rise of those delivery services, or pizzafication, for food has seen a quite steep incline over the last few years. The on-demand society of today expects to have the food they want delivered to their house within a timely manner. And not only ready-to-eat food is ‘pizzaficated’ but also your groceries are delivered to your house with Amazon Prime now.

As a millennial, I love this pizzafication, I expect to have the products I need, delivered to me fast, ideally within the hour but ultimately the same day (I am fully aware that this probably sounds very spoiled).

So, a few weeks ago I was relatively late with buying my sister her birthday present and went online to buy her a nice sporting hoody. Luckily, the retailer offered ‘Buy Online, Pick up in Store’ (also referred to as Click & Collect) so I thought I was saved by the bell and purchased the item and went to the store to pick up the item. I was caught by surprise however when I read in the confirmation email that I could not pick up the hoody right away, but that it was shipped to the store and would arrive in 3 business days, which resulted in a disappointed sister when I arrived empty handed at her birthday party; the pizza was cold when it arrived.

Within fashion retail, the pizzafication has clearly not been fully adopted yet. Many retailers offer BOPOS or Click&Collect, but typically send this to the store from their warehouse and don’t fulfill these orders directly from their store stock. More and more retailers are displaying their stock online, but exclude half of their products, because they have to apply a safety stock to guarantee the item is available. And ship-from-store is a wish that most retailers have but this often results in split shipments and late deliveries to the customer. For some reason, the pizzafication in the fashion retail world hasn’t been as easy as the delivery of a pizza.

For brick&mortar retailers, the pizzafication is the ultimate answer to the online retailers enabling deliveries within the hour, which easily beats “next day delivery”.

One of the biggest challenges that is slowing down the pizzafication in the retail sector is the stock accuracy. In order to be able to fulfill an online order from a store and send it to the customer within the hour, you want to be 100% sure that the item is available. Unfortunately, this is not the reality for most retailers today and they are typically faced with a low stock accuracy of 65-70%. Clearly this is a problem that needs to be solved first to ensure that the right ‘pizza’ is delivered.

Luckily, there is technology to the rescue. RFID has proven its track record over the last years and enables retailers to increase the stock accuracy and to unlock their omnichannel potential. Hopefully next year, the pizzafication within retail is reality when my sister celebrates her next birthday.


Author: Hilbert Dijkstra – Director of Product Management

Interested to learn more? Simply connect with Hilbert on LinkedIn or fill in this contact form.

Holiday Return Strategies: When Santa Gets it Wrong

Author: Tom Bolanos – Account Executive & RFID Expert

Ugly sweaters and smelly perfumes. We’ve all been recipients of unwanted gifts. The good news is that correcting the problem has always been easy. We just show up at the store and either exchange the unwanted items for items more desirable or obtain a refund or store credit. The reason the return process is so easy is because retailers have invested a great deal of resources to set up convenient return/exchange programs for their customers, which helps sales in the long run.  Not many people would want to shop at retailers who make it difficult to return or exchange items. But there’s a serious side effect to the convenient return policies – shrink.

The (Green) Elephant in the Room

It is estimated that 13% of merchandise sold for the Holidays will be returned. If that doesn’t surprise you, perhaps the dollar value – $95 billion – will. That’s a pretty hefty portion of annual returns, which totaled $351 billion in 2017. Loss Prevention professionals need to be concerned about this because the fact is, this rate of returns is roughly 35% higher than it was in 2016. Some retailers who don’t have a plan to properly process and store this merchandise will undoubtedly be hit with unprecedented shrink. Without a solid plan in place, any large influx of merchandise will cause unwanted markdowns, which contribute to shrink.

Sure, retailers do plan for some markdowns, but the cadence of markdowns is extremely important. Retailers may start out offering 20% off specified holiday merchandise, but the markdown percentage increases over time until the merchandise is sold through. Now, imagine an increase of 35% of returned inventory! In order to accommodate this, larger markdown percentages will have to be offered to avoid a total loss caused by a retailer being stuck with the merchandise. Stockrooms are already tight in retail stores, so keeping the merchandise is hardly an option. Many financial budgets have been blown due to a lack of proper planning for holiday returns.

…And Then There Was Fraud

Refund Fraud is a large issue and one that is rarely cited as a leading cause of profit erosion. But recent surveys and experts reveal that Refund Fraud accounts for 3.5% of total returns. According to this new information:

  • Returns as a percent to sales is 8% (a recent NRF survey indicates a median return rate of 10%)
  • 2017 Returns totaled $351 billion
  • With 3.5% of returns being fraudulent, this equates to nearly $12.3 billion in lost revenue.

Ensuring the right tools are in place will help Loss Prevention professionals build a solid plan for efficiently dealing with returns. For example, EAS systems with RFID capability, coupled with the right EAS/RFID tags, is one of the most important things a Loss Prevention professional can do to ensure the success. Although a huge challenge for retailers has always been getting a high level of tagging compliance from employees, some retailers have employed source-tagging. But if determining an effective ROI from an EAS system is the goal, then shoplifting isn’t the only thing to look at. The most successful LP executives know this, and that is why Refund Fraud reduction is one of the main benefits they realize from a modern and efficient EAS system that is coupled with the right EAS/RFID tags. With this solution, employees know instantly if an item being returned was ever previously purchased. This new ability finally allows stores to curb the type of fraud in which suspects grab items off the shelf and immediately take it up for a refund without purchasing it first.

Plan the Work, Work the Plan

As Loss Prevention professionals prepare for the holiday season, it’s important for them to consult other professionals who supply solutions to address their pain points. Nedap has been working with Loss Prevention professionals worldwide to help alleviate the negative financial impact caused by holiday returns. Because the sheer amount of returns that continues to increase, partnering to create an effective plan and to work that plan has never been more important.

Want to learn how you can reduce Refund Fraud using the right EAS/RFID tags?


Sources:

  1. https://appriss.com/retail/wp-content/uploads/sites/4/2017/12/2017_Consumer-Returns-in-the-Retail-Industry-Report.pdf
  2. https://rfid.averydennison.com/en/home/about-us/newsroom/media-coverage-archive-/retailers-explore-options-for-fighting-retail-crime.html
  3. http://www.nedap-retail.com/us/need-roi-eas-system-focus-refund-fraud/
  4. https://www.retaildive.com/news/holiday-returns-are-on-the-horizonwhats-your-strategy/540973/

Introducing Tom Bolanos: Account Executive & RFID Expert

Tom Bolanos, Account Executive, first joined Nedap nearly two years ago, bringing a wealth of knowledge in the RFID space. His extensive experience includes working for an RFID label manufacturer and providing RFID hard tags and labels to various industries before joining the Nedap team. This makes Tom an incredible asset to Nedap’s customers who may be curious about the best practices of tagging.

“What makes me successful is a simple philosophy I have each day I go to work,” said Tom. “My entire mission is to learn. I learn how my customers approach technology, how they typically go about solving their challenges, and how their business operates daily. This puts me in the best position to provide only those solutions that fit within my customers’ operations, and their future roadmap of technology.”

When asked what he likes about working for Nedap, Tom explained, “I absolutely love working for a company who is on the cutting edge of RFID technology. Because of Nedap’s global footprint, the experience levels within the organization allow for a top-of-the-line support team. Because of this, Nedap already has a developed tried and true solution for nearly any challenge our customers face. This is something none of our competitors can offer.”

On a more personal note Tom enjoys playing golf, a sport he took up at age fifteen with his high school team and continued throughout his college career. That means that if you’re looking for someone to beat in golf, Tom is probably not your guy! His best golf score is 66, which he achieved on two separate occasions.

When asked what he feels his best qualities are, Tom simply stated, “I do what I say I’m going to do, when I say it. It may sound simple, but so many people fail to deliver on even the simplest commitments. I take pride in meeting all deadlines I commit to because there’s no better way to show my customers I care.” 

Want to know what RFID can do for you? Click here to ask Tom! 

How RFID enables O2O retailers to truly unlock their omnichannel potential

Warby Parker, Everlane and Bonobos are some of the most prominent examples of O2O retailers; online retailers that open stores in the offline channel. Those O2O retailers are omnichannel at heart; their offline stores extend their online brand and this extra channel allows them to offer the customer experience that they can’t offer online. Therefore, often the focus in those stores is on brand experience.

“As a business owner, your duty is, above all, to bring value to the customer in new ways. Yes, the internet will always beat retail in cost-efficiency, but it will never measure up to the rich, real-life experience of being in a physical store.” Forbes

Online vs. offline discovery – commerce in the physical world
O2O brands often recognize that a lot of the discovery happens online while the actual commerce often still happens in the physical world. Because of their innovative character those O2O brands also have an innovative approach to their retail operations with a strong focus on creating a great store experience to inspire their customers when they are in their stores and use their stores to build a community. In general, the offline locations of those O2O brands can be divided into three categories:

  1. Showroom: stores do not carry stock , but have some sample items that customers can discover – see and touch.
  2. Outlet: stores carry the leftover stock that has not been sold online.
  3. Retail store: stores carry stock and shoppers buy the items there and then and take them home.

For O2O retailers with model 1 and 2, the inventory management is relatively simple and straightforward. In the ‘showroom’ model, customers can order items in the store or online, which are then shipped to the store or delivered to the customers home. In the ‘outlet’ model, retailers basically push their leftover items to the stores, which are then sold at a discounted price. Typically, there is no further integration with the retailer’s online channel.

The retailers with model 3 are opting for the more traditional retail model with instant gratification – customers can buy the items right there and own them now. However, all of a sudden the O2O retailers are faced with traditional retail challenges around, for example, inventory management. They now need to make sure that the items are allocated to the right location and are available when they are needed. In fact, by opening physical stores, they are introducing a new level of chaos in their operations.

When they were operating online only, the retailers were the only ones that were touching their inventory until it was delivered to the customer straight from the warehouse. When introducing physical stores, there are now more people interacting with their items in the store. Store employees are handling the product for retail processes but also customers interact with the products which introduces even more inaccuracies.

Deal breaker for omnichannel
The chaos that comes from the offline operation is a potential deal breaker for the omnichannel ambitions of those O2O brands. Their stores need to be an extension to the online experience and are a critical touch point for those new brands. Customers that come in to try on the items they liked on Instagram will be disappointed if the item is not available in the store. The loyal customer that travels to the store to pick up their outfit for the party they will attend later that day will be a lost loyal customer if the item is not available in reality.

On the flipside, those relatively young retailers have a huge potential and an even bigger opportunity coming from their offline ambitions. The more traditional retailers have been putting systems in place over the past decades to ‘fight’ the chaos. Having no legacy systems in place creates an opportunity to choose for modern technologies and easily integrate them into their processes and systems.

One of those modern technologies that significantly reduces the chaos is RFID. RFID allows retailers to increase stock accuracy, lower safety stocks, increase product availability and enable omnichannel through perfect inventory visibility. Knowing what you have and where it is lets customers shop anywhere and return everywhere. Inventory visibility enables retailers to:

  • Prevent out-of-stocks
  • Offer omnichannel services (e.g. ship-from-store or click&collect)
  • Offer flexible return options

In an omnichannel dream there is no place for the chaos that originates in the retail store operation. RFID helps to bring order back into the chaotic world of retail by giving full inventory visibility. O2O retailers have the opportunity to start from scratch and make their omnichannel dreams happen, as long as they choose the right technology foundation for their dreams.


Author: Hilbert Dijkstra – Director of Product Management

Interested to learn more? Simply connect with Hilbert on LinkedIn or fill in this contact form.

Winning Over The CFO: 6 Most Common CFO Objections

Seasoned Loss Prevention executives know that when attempting to acquire funding for a new LP initiative or solution, they must be prepared to answer some tough questions and possible objections from their CFO, as well as other senior executives.  A common best practice to prepare for these objections is to consult others within the company who have had experience going through this same capital request or budgetary process.  Often times coworkers can share the objections or tough questions that were previously asked of them.  LP professionals can use that knowledge and anticipate other similar scenarios, then practice viable responses.

What if an LP professional does not have someone to consult? 

Here is an opportunity to review some common questions and objections LP executives may encounter when asking for budget allocations or capital for a new or upgraded LP initiative. For illustration purposes, we’ll use the installation of Nedap’s EAS system with RFID capability as the LP initiative being proposed.

 CFO Question: What are the operating costs?

 LP Executive Answer: “Rather than continuing down the path of standard EAS, Nedap’s system is much more intelligent.  It will allow us to use the EAS system as more than just a deterrent to theft, as it provides Retail Analytics.  However, any slight increase in costs when compared to our current LP solution will be more than covered by the increase in sales we will realize due to having product on the shelf as a result of the reduction of theft, as well as the added benefits of RFID technology.  Therefore, this LP solution is well-suited to ensure we reach our break-even point within the first 10 months of the fiscal year.”

CFO Objection: We have other priorities right now. Maybe next year!

 LP Executive Answer: “We understand that one of the biggest challenges of any senior executive is how to justify spending capital on an LP solution, especially when shrink has improved over prior years.  However, it is important to note this LP solution doesn’t only reduce shrink.  It also reduces labor, provides crucial insight into what is being stolen so we can ensure proper replenishment immediately, and provides a wealth of other analytics that can be used by operations, marketing, and Loss Prevention.  Since all of these areas are priorities for us, it is imperative to integrate this LP solution.  By reducing theft, we will decrease turnover, increase average transaction size, and increase same store sales over last year.  With this improved in-stock position, customer satisfaction will undoubtedly improve.”

 Ever heard these common objections?

  • I don’t want to burden the store employees. The have enough to do!
  • This LP solution will NOT improve sales.
  • That sounds like a huge operation! We don’t have the capacity for that right now!
  • This LP solution requires additional hardware and capital expenditures.

For the answers to the above objections and more ways to win over your CFO, click here to download, “Winning Over the CFO – A Practical Guide for Loss Prevention Executives” by Nedap Retail.

Top 3 Reasons to Avoid RFID, and Why You Still Need It.

RFID can be a scary acronym for retailers and supply chain operations. For years, it has carried these top three stigmas:

  • The Range of an RFID signal is too short
  • Liquids and metals interfere with RFID signals
  • RFID technology is costly

Taking a look at each of these objections individually will help readers reach an understanding of why RFID solutions has become a must-have in the retail industry, as well as other industries in which inventory accuracy maximization and inventory loss minimization are essential. Consider the stigma that the range of RFID signals is too short. This may be true in some industries, but it certainly is not true when it comes to inventory management and tracking within retail and supply chain operations. Using RFID to manage and track inventory is crucial when one considers any attempt to make a mark in the omnichannel space. In fact, Bill Connell, senior vice president of logistics and operations for Macy’s, stated during a panel discussion at the RFID in Retail and Apparel 2016, that “omnichannel was critical to success in the current retail market. Connell went on to state, “RFID is essential to omnichannel execution. Therefore, RFID is essential to retailing.” Regardless of RFID range, it is clear the current technology suits retail and supply chain industries well.

RFID labels for food Nedap

The second stigma that may be causing some companies from diving in to RFID technology has to do with liquids and metals. Albeit true that these two things can cause interference, we have found once again that solutions are in place to minimize interference by liquids and metals, rendering this a non-critical concern. Placement of RFID readers, such as Nedap’s !D Top, which is an overhead reader that replaces traditional pedestals, helps to overcome interference, making it the industry’s leading choice for RFID/EAS solutions. And not only is this technology well-suited in general merchandise and apparel retail segments, but it is also viable in the food sector.

And finally, the oldest and most popular falsehood about RFID: cost. For decades, RFID technology has carried this stigma, and until recently, it may have been true. But like all technology, the cost of RFID has drastically declined. Retailers may also be surprised to learn that Nedap’s RFID/EAS solutions are futureproof, meaning they can be used strictly as EAS systems today, and as RFID systems in the future without having to replace any hardware. This helps to further leverage the cost of RFID technology.

Retail store entrance RFID technology Nedap

Now that the top three obstacles to RFID technology have been addressed, it is time to discuss the benefits. The retail and supply chain landscape has changed significantly over the last couple of years, and changes are still coming. The number of people who order items online and pick them up at store locations continues to increase. What happens when customers order online, only to find the item is not at the store location at the time of their scheduled pick-up? The answer to that is easy: brand damage. Building trust within the customer base takes time, but it takes even longer to earn trust back once it has been lost. This is at the heart of experts’ claims that RFID technology is paramount for successfully competing in the omnichannel space. Knowing merchandise levels in real time is essential in order to deliver customer satisfaction throughout the shopping experience. And when one considers that a store employee, when using RFID, can take a full and accurate store inventory within minutes, it becomes clear why RFID technology is a must-have.

About Nedap Retail

Nedap brings 40 years of global experience, market expertise and close cooperation with leading retailers. Everything we do is driven by our mission to make it simple for retailers to always have the right products available. To achieve this, we offer industry-leading solutions for our customers’ diverse needs in loss prevention and stock management. For more information, visit www.nedap-retail.com.

Citations:

http://www.rfidjournalevents.com/retail/quote_connell

RFID: The Last Piece to the Omnichannel Puzzle

Retailers who develop omnichannel strategies are committed to providing true continuity of their brands, products, and shopping experiences for their customers. So while they are ensuring that their company Facebook page reflects the design of the website, which matches up with their customer’s in-store visits, they are also making sure customers engage in rewarding buying experiences. This may include allowing customers to own their data to use to navigate future experiences or guide the creation of new experiences. Omnichanneling works to provide context for shoppers to help mold their purchase decisions: price, service, distribution, brand relationship, satisfaction, etc.

Thinking Ahead To The Holidays

Preparation for the upcoming holiday retail season is underway. Research shows that while some retailers embarked on omnichanneling during the last holiday season, few had immediately observable success and thus, put RFID inventory-management projects on hold. Rather than abandoning omnichannel strategiesbecause immediate outcomes were sometimes difficult to measure, perhaps looking into what can further enhance the success of the plan as a whole is a better way to move forward.

RFID Can Help Manage Your Omnichannel Strategies

Connecting and integrating multiple online platforms with physical storefronts can be a daunting endeavor… and one which requires the latest technology to keep up with data input, data generation, and data analytics.

How can retailers successfully manage and track their business processes while engaging in omnichanneling? 

The emerging technology for capturing, storing, and using data provided through omnichanneling is RFID(Radio Frequency Identification). RFID tags, or smart labels, have been around a while, but they are rapidly becoming part of retail data management due in part to improved technology and lowered costs.

“Rise in e-commerce and m-commerce has led to the adoption of omni-channel distribution systems, which require sophisticated inventory management systems to monitor operations. M-commerce and e-commerce companies compete on the basis of price, quality, and delivery time. RFID systems use an electronic data interchange to provide real-time information about the status of ordered goods to customers and retailers,” says Amrita Choudhury, a Technavio lead industry analyst.

How Can RFID Technology Help Retail?

RFID tags that are attached to products contain integrated circuits for information storage and processing, and can transmit ID signals that provide stock number, production place/date, or other information. RFID tags can be attached to objects, then used to manage inventory without manual data entry. They can be used to track shipments, provide surveillance on equipment and fixtures, and they can follow products within a store. Tags are great for tracking promotional products, yielding data on where and when the product was sold, and whether it was at full or a discounted price. RFID Tags have been called intelligent bar codes which can talk to a networked tracking system that can follow every product.

RFID readers (called interrogators) can check authentication and monitor when tags go in and out of interrogation zones. They can help reduce in-store and out-of-store theft, inventory accounting inaccuracies, and other inventory loss situations. RFID tags are more easily “read” than bar codes, and can be read even if covered, inside a bag, or stuffed in a pocket. Multiple tags within the range of the RFID reader can be accessed simultaneously and this capability alone puts RFID far ahead of the UPC bar code that had been put into widespread use the past few decades. 

Embracing RFID Technology Leads To Omnichannel Success 

One of the must-haves for omnichannel success is a strong foundation of RFID system management. Enhanced consumer convenience options such as in-store pickup of online purchased products, reduced multi-step buying processes, assurance of product authenticity, elimination of in-store register lines, improved item replenishment, and increased in-store inventory accuracy, all starts with the implementation of RFID technology. RFID can enhance and interconnect in-store and online strategies to enrich your customer’s multichannel shopping experiences.

Business Wire, a global business news outlet, sums up some of the benefits of RFID in this way,

“Increasing acceptance of RFID technology in the retail sector is the major trend in the market. RFID systems for retail applications are applied by the business to increase their return on investment as these systems help reduce the delivery cycle time of goods and the number of defects.” — Business Wire

RFID systems provide transparency and help streamline supply chain operations. With the help of RFID systems, retailers are able to capture the data and use inventory management software and big data solutions to identify the buying patterns of customers and form different promotional schemes to increase sales.”

Preparing For Tomorrow? 

RFID is a foundational key to omnichannel success. RFID can track and monitor physical retail business automatically and accurately. RFID tags can identify a product, where it is, and its condition through a globally interconnected information system web. RFID enhances a customer’s online and in-store buying experiences and provides product authentication, product tracking, supply chain management, fewer out-of-stock items, efficient distribution, easier returns, and ultimately … customer satisfaction.

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