Brique d'Or innovation award

Brique d'Or innovation award

Nedap wins Brique d’Or innovation award with iD Top

RFID solution for retail stores offers more selling space without false alarms

Groenlo, The Netherlands – December 7, 2016

At the 16th Briques d'Or ceremony organized by the club Enseigne & Innovation in France, Nedap won the Brique d’Or for the most innovative retail product with its iD Top – a ceiling-mounted RAIN RFID reader.

Nedap's iD Top was recognized as the most innovative solution by the jury, because this ceiling-mounted RFID reader takes up no selling space in the store, offers reliable detection, and prevents false alarms with state-of-the-art tag filtering and direction detection.

No loss of selling space

As no floor space is required, the iD Top is a very suitable EAS solution for stores with limited space in the entrance area, because it keeps the store entrance clean and open. The iD Top overhead readers blend seamlessly into the store design and filter out non-moving tags in the direct environment of the reader. This makes it possible to place tagged merchandise in the premium selling space near the store entrance.

The iD Top overhead readers blend seamlessly into the store design

Tag filtering and direction detection

The iD Top is equipped with a sophisticated antenna array that dynamically creates a multitude of independent beams in different directions. With this beam steering functionality, the smart integrated reader determines whether a product is really moving or if it is just a stationary tag. The functionality also detects in which direction each RFID label is moving, which makes it possible to reliably monitor if a person carrying a garment is actually leaving the store or just passing underneath the iD Top.

The smart integrated reader determines whether a product is really moving or if it is just a stationary tag

Maximum performance with a compact design

With a size of 15” by 15” (37 cm x 37 cm), the iD Top is an extremely small and lightweight integrated RFID reader that can be fitted to the ceiling using a standard VESA mount, keeping the entrance of the store completely open. The iD Top can be used stand-alone as an RFID-based EAS system or as an RFID upgrade to any existing traditional EAS system.